Marketing Coordinator
Company: Davidson College
Location: Davidson
Posted on: April 1, 2026
|
|
|
Job Description:
Description Davidson College Dining is seeking a creative,
organized, and motivated Marketing Coordinator to support
marketing, communications, and engagement initiatives across Dining
Services. This position plays an important role in promoting dining
programs, enhancing the student dining experience, and supporting
departmental communication, recruitment, and training initiatives.
The Marketing Coordinator will manage digital marketing platforms,
create engaging visual and written content, event planning,
coordinate sustainability outreach initiatives, and support
onboarding and training of Dining associates. The position works
closely with Dining leadership, student associates, and campus
partners to ensure effective communication and brand consistency
across all Dining operations. Key Responsibilities Marketing &
Communications Develop and manage Dining Services’ digital
marketing strategy across social media platforms including
Instagram, TikTok, Facebook, X, and other emerging platforms .
Create engaging daily and weekly content highlighting menus,
featured items, special promotions, dining events, and campus
dining experiences. Design marketing materials including posters,
flyers, digital menu boards, signage, and social media graphics
using tools such as Adobe creative cloud, Canva or other graphic
design platforms. Capture and produce photography and video content
to showcase dining venues, food offerings, and campus events.
Maintain and update the Davidson College Dining website , ensuring
menus, hours of operation, and program information are accurate and
current. Monitor and analyze social media engagement and guest
feedback to inform marketing strategies and communicate trends to
Dining leadership. Brand Development & Customer Engagement Partner
with campus departments and student organizations to coordinate
dining-related promotions and events while ensuring adherence to
Davidson College Dining branding, messaging, and visual identity
guidelines. Support brand guidelines and mission of Davidson
College across dining venues, programs, and promotional campaigns.
Develop creative campaigns that influence Guest behavior and
encourage participation in dining events and promotions. Collect
and analyze feedback through surveys, questionnaires, and digital
analytics tools to improve dining services and marketing
strategies. Event Planning & Promotions Assist with planning and
marketing dining events including theme meals, promotional events,
and special campus celebrations . Coordinate event promotions,
decorations, menus, and marketing materials. Work closely with Much
Ado Catering to promote seasonal menus, catering offerings, and
special events. Support major campus events including Orientation,
Horticultural Symposium, Commencement, and Alumni/Reunion Weekend .
Collaborate with other organizations and departments to host /
creative events Sustainability Initiatives Coordinate Dining
Services sustainability programs and campaigns , including
initiatives such as waste reduction and composting. Develop
marketing strategies to promote awareness and participation in
sustainability programs. Plan and coordinate sustainability-related
educational events, demonstrations, and workshops for students and
campus partners. Recruitment, Onboarding & Training Support
Collaborate with Dining management and Human Resources to support
recruitment efforts, including posting job openings and assisting
with applicant screening. Assist with the onboarding process for
new Dining associates , including facility tours, policy review,
introductions to team members, and completion of new hire
documentation. Support the development of training materials and
manuals for Dining positions and assist with ongoing employee
training initiatives. May supervise or coordinate work of student
associates and interns supporting marketing efforts. Collaboration
& Operational Support Work collaboratively with Dining managers and
campus partners to support department initiatives. Assist with
Dining operations or catering events as needed. Perform additional
duties as assigned to support Dining Services operations. Required
Qualifications Associate’s degree in marketing , Communications,
Hospitality, Business, or related field. Experience with social
media management and digital marketing platforms . Experience
managing and updating websites or content management systems.
Experience with graphic design and visual content creation ,
including Adobe creative cloud, Canva or similar tools. Photography
and/or video production skills. Strong written and verbal
communication skills. Excellent organizational and project
management abilities. Preferred Qualifications Bachelor’s degree in
marketing , Communications, Hospitality, Business, or related
field. Two or more years of experience developing digital marketing
campaigns and content strategies. Experience with web analytics,
social media analytics, and digital engagement metrics . Experience
managing student associates, interns, or small project teams.
Demonstrated creativity and ability to develop innovative marketing
strategies. Physical Demands The position may involve the following
activities: Balancing Carrying Pulling and pushing Repetitive
movements Standing Bending and reaching Climbing Driving Sitting
Twisting Lifting up to 25 pounds Environmental Conditions Potential
exposure to: Chemicals Electrical hazards Fire hazards Indoor
temperature extremes Noise Water Work Schedule Evening and weekend
work may be required depending on dining events and campus
activities. Seasonal Responsibilities The Marketing Coordinator may
occasionally assist in dining units during peak operational
periods. Work availability may be reduced during college holidays
and breaks when classes are not in session, including Fall Break,
Winter Break, and Spring Break . Benefits Health insurance
eligibility Tiered shift differential for evenings and weekends
Holiday pay Vacation accrual Sick leave accrual Complimentary meals
during scheduled work shifts Application Process Information on how
to submit an application can be found at:
https://employment.davidson.edu
Keywords: Davidson College, High Point , Marketing Coordinator, Hospitality & Tourism , Davidson, North Carolina